Ever used an app to pay for your Uber ride or split a restaurant bill with friends? Now imagine that same app giving you a loan, a virtual debit card, or even letting you invest—all without opening a bank. Welcome to the world of embedded finance . And in 2025, Latin America is where the magic’s really happening. In this blog, we’ll explore the best embedded finance startups in Latin America , how they’re disrupting traditional banking, and what you can learn if you're building or investing in fintech. 🌍 Why Latin America is a Hotbed for Embedded Finance in 2025 Latin America has always had a unique challenge: Over 200 million people remain unbanked SMEs struggle to access basic credit Yet smartphone usage is booming This has created the perfect launchpad for fintech innovation—especially embedded finance , which lets apps integrate banking tools directly. Think: 💳 Payments inside delivery apps 📈 Loans inside e-commerce sites 🏦 Digital wallet...
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